Sarasota Web Design: So…You Want People to Share Your Post?

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Are your posts authentic and have personality? Would you share your own post? Do you?! You know you need to be original. How do you do that? You have to have your own voice – not copying the voice of your competitor. The world or marketing with content is difficult. Standing out can feel impossible. […]

Latest News Headlines – What Should Yours Say?

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Are people reading your headlines in your latest news / blog? How can you be sure? You want a great headline that really captures your audience – that’s what we all want! In this article David Ogilvy famously said, “On average, only 1 out of 5 readers gets beyond your headline.” Make sure your article […]

Sarasota Web Design: Business Tools We Love: Constant Contact

How do you manage your Email Contact List? Is your email contact list nicely organized with tags, groups, and all the information you need to target the perfect client? Great! 😉 If you have a “General Interest” list, or a “Facebook Contacts” list and don’t know where the other lists are or where your other […]

Sarasota Web Design: Business Tools We Love: Basecamp

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This month the business tool we love is…Basecamp! As our current clients know, Karma Marketing + Media (St Cloud, MN) relies heavily on Basecamp for project management, communication – both internal and external, scheduling, time tracking and much more. If you’ve logged into your Basecamp profile you’ll notice it looks – new! Basecamp just keeps […]

Sarasota Web Design: Is Your Business Plan Based on ‘HOPE’?

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Hope is not a strategy. A plan is a good place to start. When thinking about your business, are you just ‘hoping for the best’? Are your goals based on hope? Is your marketing plan based on hope? Having a polished, planned, and automatically delivered marketing plan is what you need to get to the […]